Thank You, Townies, for Recognizing Us!
We are thrilled to share that we have added another Dentaltown Townie Choice Award to our trophy case for dental website design. This marks our fifth overall Townie and our fourth win for website design. It’s starting to feel like we might need a bigger shelf!
Why Dentists Choose GDW Websites
Since 2007, we have focused on one thing: building websites that do not fall behind modern standards and help dentists compete in today’s digital landscape.
Winning four Townies for website design is a privilege. Continuing to innovate is the expectation we set for ourselves.
Here’s what makes us different:
Designed to Convert
We make modern, patient-focused websites that load fast, rank well, and book more appointments.
Human Support (Not Bots)
Need to make a change? Call or email us and get a real person who knows your site and your goals. We don't outsource our customer care, and we don't charge you to make simple updates to your site.
Continuous Updates
GDW websites are built on our own dental-specific platform. With one purchase, you get ongoing updates, design upgrades, and performance improvements for life.
We Help Dentists Grow with Better Websites
Built for Every Stage of Practice Growth
Affordable websites for startups that want to grow.
Your website needs to drive high-value cases.
Multi-location and specialist practices need websites that work harder behind the scenes.
Join Your Fellow Townies Who Trust Us with Their Websites
There’s a lot to consider when building a new dental website or updating your online marketing. Many practices who find us through Dentaltown start by getting a free website audit or marketing quote, and we’re always happy to provide one with no strings attached.
If you’d like to learn more about what we do or explore what a new website could look like for your practice, fill out our contact form to get in touch!
Marketing Results That Speak for Themselves
Discover how we've achieved remarkable dental marketing results for our clients. From top search rankings to increased visibility and patient growth, our case studies demonstrate the power of partnering with GDW.
Search Engine Optimization
How This Practice Boosted New Patient Numbers With SEO Services
This detailed case study explores the comprehensive SEO strategies employed by GDW that successfully transformed this practices monthly influx of new patients and drastically improved conversion rates.
+600%
Increase in average monthly calls and form submissions
+16%
Increase in keyword visibility in their local market
48%
Increase in monthly website sessions after 2 months
Search Engine Optimization
Reinvigorating a Newly Purchased Practice with SEO
Learn more about how this newly purchased dental practice increased new patient numbers and monthly bookings with SEO services.
4X
Increase in average monthly calls and form submissions
+88%
Increase in average monthly organic sessions
+47%
Increase in average keyword visibility
Local Services Ads
Are Google Local Services Ads Viable for Dentists at This Early Stage?
Practices have many marketing options to find new patients, but in early 2023 Google introduced Google Local Services Ads (LSAs) as a new option for the dental industry. LSAs are a “pay-per-lead” model instead of “pay-per-click”, and GDW wanted to test Google Local Services Ads (LSAs) for dentists as a viable lead generation source for our clients.
$126
Cost Average Cost Per Verified Lead
$106
Lowest Average Cost Per Verified Lead
$1534
Average Total Ad Spend in Study
Paid Search Ads
How Google PPC Ads Transformed This Dental Practice’s Patient Numbers
In an increasingly competitive market, it is vital for dental practices to adapt their marketing strategies to stay ahead. One such client and practice we work with, located in Fort Collins, CO (population 170,000), embraced our suggestion to use Google Pay-Per-Click (PPC) advertising and witnessed a substantial positive impact on its patient acquisition and practice growth.
$8.82
Average Cost Per Click
$20.26
Average Cost Per Lead
20.64%
Average Conversion Rate
Paid Search Ads
How PPC Ads Boosted Monthly Conversions for a Multi-Location Practice in a Large, Metro Market
Our esteemed client owns and operates a group of three well-established, full-service dental practices in the greater Toronto, Canada area. However, they soon encountered a challenge in effectively filling their schedules for high-value services. Seeking to address this issue, they sought the expertise of our marketing team to implement a paid search advertising campaign for each location.
$28.90
Average Cost Per Lead
$5
Average Cost Per Click
27
Average Conversions Added Per Month
Create Your Own Marketing Success Story
Ready to take your dental practice to new heights? Contact GDW today and let us create a customized digital marketing strategy tailored to your unique needs. Experience the same success as our featured case studies and attract more patients to your practice.
Get in touch with GDW now, and let's embark on your journey toward success in dental marketing.

