At GDW, we’re always looking for ways to help practices stay aligned with industry expectations while making their websites more useful and compliant.

Recently, many dentists have received emails from their dental associations recommending that practices publish additional privacy-related pages on their websites. To support our clients, we’ve introduced two new pages that can now be easily added to your website through our platform:

• Notice of Privacy Practices
• Terms and Conditions

Each of these pages plays an important role in strengthening your website’s transparency and compliance.

Why This Matters

Dental practices are being encouraged to ensure their online presence includes clear, accessible privacy information for patients. A Notice of Privacy Practices outlines how your practice handles patient health information and helps demonstrate compliance with federal privacy standards under HIPAA.

In addition to the NPP, many practices are also choosing to include a Terms and Conditions page. This page helps define acceptable use of your website and provides additional legal protections for your practice.

As patient expectations around data privacy continue to grow, having these pages available on your website is a meaningful step toward building trust with both prospective and existing patients.

What’s Included

Notice of Privacy Practices (NPP):
This page includes boilerplate content provided within our platform. It is designed to give you a starting point but should always be reviewed and approved by your legal counsel or compliance advisor.

Note: All GDW websites currently have an existing Privacy Practices page in place, unless your practice has chosen to edit or disable it. That page also contains editable content and can be reviewed and updated as needed.

Terms and Conditions:
This page has been added as a blank template for you to populate with guidance from your legal or compliance team.

Where the Pages Appear

When enabled, these pages will appear as links in your website’s footer only and will not be added to your top-level navigation menu. This keeps your main navigation clean and focused on the pages that drive patient conversions like your services, team, and contact information.

Footer placement is also a widely accepted standard for legal and compliance-related pages, so patients who need to find them will know exactly where to look.

One Important Note

While we’ve done the work of building and deploying these pages, we strongly encourage every practice to review all content with their legal counsel or compliance team before enabling them. Every practice is unique, and your advisors are best positioned to ensure the language reflects your specific policies and meets all applicable requirements.

How to Get Started

Enabling these pages is simple. To activate the Notice of Privacy Practices page, follow these steps. To activate the Terms and Conditions page, follow these steps.

If you haven’t already received communication on this topic, we recommend checking in with your state dental association and staying up to date on best practices for patient privacy and website compliance.

Have questions? Give us a call at 720-399-7071 and we’ll walk you through it.