When a practice begins a marketing campaign involving SEO or PPC, oftentimes, one of the first goals they mention is ranking well on the Google search results page. It’s no secret that a businesses ranking well on a search engine results page can have significant impacts on conversions, and traffic to their website, but what […]
If you have been on Google recently, you may have noticed a relatively new feature called Google Posts. Google posts are simply a way for businesses to reach out to customers directly on Google with a message similar to posts on other social media platforms such as Facebook. These posts appear near the top of […]
